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The next big industry shakeup arrived in 1979 with a new patent, which later referenced several times, for an “interpersonal-introduction signaling system.” This tech utilized a pocket-size “receiving and transmitting transceiver” with a “relatively short-range” response.A coding system would allow users to send and accept messages.Millennial men scan pictures of women on Tinder as if they’re flipping through pages of skin mags.Being able to safely shop for and possibly connect with people you haven’t met appeals to women.

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Its practice of algorithm-based matches with detailed profiles and an emphasis on long-term coupling has made it the number two dating service company today, with 13.8% of the U. dating services market, according to market researcher IBISWorld. Meanwhile, the free dating and social-networking site Ok Cupid, a key player in IAC’s Match division since it was bought for million in 2011, showed up in 2004 with nifty algorithms that, like e Harmony, sought to make sense of big data sets.Match.com, now the biggest player in the digital dating field, went live in 1995 and launched the age of mass online dating.This fee-based website, with its relaxed let’s-have-coffee-first approach, was, and is, the first choice of baby boomers, who seem more interested in long-term partners than slap-and-tickle buddies (not that there’s anything wrong with that).With a quick and quiet whoosh, some 10 million daily active users perform more than 750 million daily swipes in more than 150 countries, making it an authentic phenomenon in the expanding computer-based social-networking space.It hit especially big with millennials: 50% of Tinder users are 18-24 years old; 33% are 25-35, according to Tinder.

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